Würth Elektronik launches its partner program
Würth Elektronik, a manufacturer of passive components, has launched onboarding for its new partner program with a kick-off event held at the Premium Partner Texas Instruments. The three-tier model provides clearly structured support to participating companies across four levels.
“More than ever before, partnerships offer the opportunity to accelerate innovation through synergies and to actively shape the future together,” emphasizes Alexander Gerfer, CTO of the Würth Elektronik eiSos Group. “We launched our partner program to create a dynamic, high-growth innovation ecosystem in the electronics industry.” The program was officially presented at a kick-off event at the end of September, where Texas Instruments was presented as the first Premium Partner. The globally semiconductor manufacturer Nexperia has also signed up as a Silver Partner.
Three partnership tiers
The Würth Elektronik partner program is divided into three tiers. Entry is possible with just a non-disclosure agreement, a brand license, and a business model. Based on clearly defined criteria – such as brand commitment, shared growth objectives, and the integration of Würth Elektronik components into their own designs – participating companies can then progressively advance from Entry Level through Silver to Premium Partner status.
Four support pillars
Würth Elektronik offers a dedicated service and support program based on the three partnership tiers. It consists of four pillars: technical support, products and tools, marketing support, and knowledge transfer and training. This creates a high-performance network that brings together technology leaders, business units, and stakeholders. Partners can unlock new market potential, accelerate product innovation, and offer their customers a seamless one-stop-shop concept.
“True to our mission of ‘creating together,’ partnership is at the heart of our success strategy,” concludes Alexander Gerfer. “Joint development, mutual trust, and shared success are the driving forces behind our continued growth. This partner program brings expertise together, builds bridges within the industry, and forms a solid foundation for shared business success.”
Further information on the Würth Elektronik partner program and the possibilities for participation can be found at:
https://www.we-online.com/en/support/collaboration/partner-program