electronica 2026

electronica 2026

Our solutions for tomorrow’s PCB challenges

Increasing performance demands, shorter development cycles, and complex supply chains require more than a reliable PCB supplier. Würth Elektronik Circuit Board Technology supports you with in-depth technical expertise, engineering support, and flexible sourcing solutions across Europe and Asia.

Meet the people who put this expertise to work for your projects.
At electronica 2026, our experts are ready to discuss your technical and commercial challenges – from complex PCB layouts and innovative technologies to reliable supply. Talk to us about your specific challenges and find out what opportunities we can unlock for your application or business.

November 10–13, 2026 | Messe München | Hall B6, Booth 102

Meet our experts

Your challenges. Our expertise. More possibilities for your PCB projects.

The right PCB solution can make all the difference – helping you meet technical requirements, keep projects moving, and secure a reliable supply. At Würth Elektronik Circuit Board Technology, our experts combine in-depth technical know-how with practical experience in development, manufacturing, sourcing, and sales to help you find the right solution for your needs.

Get to know some of the people you can talk to at electronica. Their diverse expertise represents the capabilities of our entire CBT team. Whether you need to evaluate a demanding PCB design, explore new technologies, optimize sourcing, or improve supply security, we’ll work with you to identify options that fit your application and business goals.

Bring us your challenge. Leave with new ideas, practical insights, and a clearer path forward.

Technical Project Management

Eva Schmidt

Integrating electronic components for compact, high-performance designs

As a Technical Project Manager for DEVICE.embedding, I support projects from the initial concept through prototyping to series production. My focus is on integrating active and passive components directly into the PCB. I also advise customers on SOLDER.embedding, MICROVIA.embedding, cavities, and planar coils.

How you benefit: Discuss your requirements for compact, high-performance, and reliable electronic assemblies with me. I’ll help you identify suitable integration approaches for your application and explore how to take them from concept to implementation.

Head of Technical Project Management

Michael Kress

Turning complex PCB requirements into practical solutions

As Head of Technical Project Management, I help customers find the right technical approach for demanding PCB designs. From HDI and rigid-flex designs to fine-pitch layouts, small BGA footprints, and complex interposer and substrate stackups, I work with you to explore what’s technically feasible for your application.

How you benefit: Bring your design challenges to the table. Together, we’ll evaluate suitable materials, explore design options, and identify ways to meet your technical requirements. With practical examples from real applications, I’ll help you understand how complex PCB concepts can become manufacturable solutions for your project.

Technical Project Management

Helene Ströbel

Unlocking new possibilities for advanced electronics

Drawing on my experience in international projects and my expertise in Ultra-HDI PCBs and AnyLayer fine-line technology, I help customers explore new possibilities for compact, high-performance electronics. Using hands-on demonstrators such as a smartwatch and a smart ring, I show how these technologies can support innovative product designs.

How you benefit: Explore new technological approaches with me and discover their potential for your application. Together, we can identify promising opportunities to address your design challenges and take your next electronics project further.

Asia Production Engineering

Daniel Kukuschkin

Connecting your PCB requirements with manufacturing capabilities in Asia

As part of Asia Production Engineering, I help customers assess and prepare their PCB projects for manufacturing. I review manufacturing data, clarify technical questions, and work closely with our Asian manufacturing partners to help ensure a smooth transition from design to production.

How you benefit: Discover manufacturing options in Asia, explore alternative production sites, and identify ways to diversify your supply chain. Together, we’ll assess which options best match your technical requirements and sourcing strategy – helping you make informed decisions and build greater flexibility into your PCB supply.

Strategic Buyer Asia Production

Andreas Ziegner

Building a resilient, future-ready PCB supply chain

As a Strategic Buyer for Asia Production, I develop solutions for international PCB sourcing. My focus includes alternative suppliers, second-source strategies, alternative materials, and flexible logistics solutions.

How you benefit: Discuss your challenges around material availability, production capacity, and lead times with me. I’ll share approaches that can help reduce sourcing risks, increase flexibility, and secure a more reliable supply for your projects over the long term.

Sales Manager WEdirekt

Marlon Weber

Personal advice meets digital PCB sourcing

As a Sales Manager for WEdirekt, I help new and development customers simplify PCB sourcing and make it more flexible. I’ll show you how to combine personal support with the convenience of our online shop to manage your PCB orders more efficiently.

How you benefit: Find out how to request quotes and order PCBs online around the clock, reduce time spent on routine procurement tasks, and keep your projects moving. Whether you’re new to WEdirekt or already use our online shop, I’ll help you identify the right options for your PCB needs.

Technical Project Management

Melih Cakirbey

Finding the right solution for your PCB challenges

As a Technical Project Specialist, I help you turn demanding PCB requirements into feasible, manufacturable solutions. With expertise in rigid-flex and HDI technologies, I work with you to evaluate technical options and find the right approach for your application.

How you benefit: Bring your design challenges to me. Together, we’ll assess feasibility, identify potential hurdles early, and explore PCB technologies and manufacturing options that meet your requirements. You’ll gain a clearer understanding of what’s possible and how to move your project forward with confidence. Let’s discuss your application at electronica.

Layout service WEdesign

Michael Matthes

PCB design from the initial idea to production

As a specialist in layout, measurement, and CID+, I combine more than 25 years of experience in electronics development with hands-on design services expertise. I support customers with layout, simulation, and design-related questions based on schematics, right through to the transfer into production. Even older designs with missing manufacturing data can often be brought back to a reliable state.

At electronica, I would be happy to talk with you about design for manufacturability in PCB design, embedded components, and advanced technologies such as digital manufacturing concepts, inkjet-based processes, and new solder mask and structuring processes.

You can find us here

Halle B6 Stand 102

 

electronica takes place at the Trade Fair Center Messe München. Würth Elektronik Circuit Board Technology will be exhibiting in Hall B6 at booth 102. Our colleagues from Würth Elektronik eiSos will be right next door at booth 101.

Why you should visit us

Leverage our expertise
Discuss your challenges directly with our PCB specialists and get tailored answers to your questions.

Bring complex designs to life
Discover how advanced HDI, Flex, and Rigid-Flex technologies can save space, increase reliability, and enable new product concepts.

Strengthen supply security for your projects
Leverage our manufacturing capabilities in Europe and Asia to reduce risks and respond flexibly to changing market demands.

Find the right solutions for your projects
From design optimization and testing to series production, we support you with expertise and solutions throughout your entire development process.

What to expect at our booth

Icon

More freedom for your trade fair day
We take care of your luggage for free so you can fully focus on conversations, innovations, and new contacts. Our luggage storage service is available to you on all days of the trade fair.

Icon

Time for great conversations – and a little refreshment
Enjoy snacks, beverages, and great coffee right at our booth. Take the opportunity to relax for a moment, have enjoyable conversations, and connect personally with our team.

Icon

The best ideas often come after the show.
Meet developers, buyers, and industry experts in a relaxed atmosphere. Enjoy snacks and drinks while making new connections, exchanging experiences, and gaining fresh perspectives.

Tuesday through Thursday at our booth – from 6:00 to 8:00 p.m. each evening.

Still have questions? We’re here to help.

Still have questions? We’re here to help.